I am sure by now everyone has been faced with the HORRIBLE dilemma of being out while your favourite housewives, survivors, or gossiping teenagers have been on TV. And I am sure almost all of us have turned to watching our shows on the computer. Well, why not? Its free...or it may just cost a very cheap price!
Today we are lucky we can be out of the house and away from a television without the panic of falling behind in our “stories”. There is a video on TED.com from the tech columnist David Pogue, where he talks about the internet success of iTunes and the “downloading war” in a very nice song melody he created.
This confirmed to me the realization of how much we rely on the internet for our entertainment. The success of the ITunes store is a perfect example of this. It is the legit way to get music online instead of the not so legal choices of the Limewires and similar websites out there, AND as David put it, “I can type in a track and get album names back while still in my PJ’s and socks”. Convenience, is a crucial C to the Ecommerce and Ebusiness world . With the click of a couple keys we can save ourselves the headache of traveling to the video or music store. Not only is there profit in the sale of the music, television shows, and movies but also in the advertising related to it
DONT FORGET YOUTUBE, stay in touch with the; she said WHAT!, he wore WHAT!, or the he cut of who during her acceptance speech! Stories for FREE while YouTube makes large profits on the traffic that we provide them. And now we can tune in on our mobile devices, especially since Apple Iphone has made YouTube a mandatory application. We are willing to pay for the Convenience, and the online entertainment business is a prime example.

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